How To Choose The Right Online Membership Software?
If you are in the process of selecting an online membership software for creating and selling an online course…
Then you’ve probably noticed the wide range of online membership software to choose from.
It’s challenging to find the best online membership software that meets your needs without going over your budget.
One of the most important aspects of choosing an online membership software is convenience versus creative freedom.
Many of the more complicated membership software allow you to control every element of your student’s learning, from the layout to the visual components.
On the other hand, those that may be easier to use, such as pre-made templates, don’t enable you to have control over the membership layout or settings.
GrooveMember As An Online Course Platform
In a nutshell, GrooveMember is a membership platform for you to host and sell your online courses or membership subscriptions
You can create multiple membership tiers, each with different content, price points, and logins
Upload and host your pdf files on GrooveMember and embed video from Youtube, Vimeo or host your video on GrooveVideo.
GrooveMember is currently in beta and you can get a free membership site with up to 100 students for free.
Create & Sell An Online Course on GrooveMember or Another Online Membership Software?
Over the last six months, I’ve been getting a lot of messages, comments and emails around whether you should use GrooveMember and GrooveSell to create and sell an online course or program.
A lot of people have asked me:
“Aimee, should I use GrooveSell, GrooveMember or Kajabi, Thinkific, Teachable or another membership software is out there?“.
Behind the scenes, I’m also using other membership software and tools to use as a backup!
Because Groove is beta software and you use it expecting glitches and bugs.
My Recommendation For Course Creation as of January 2021
If you have an existing paid course with hundreds or even thousands of students in it that are paying…
- Don’t cancel that membership software yet and keep using Kajabi, teachable, Thinkific until Groove is out of beta.
- If you bought GrooveFunnels lifetime as I did, think of it as a long-term investment, park it and slowly transition your course over at a later date to save costs over the long term.
If you have a free course or just want to test your course idea out with a small paid group…
- Use GrooveMember because you can create one membership site,
- Up to 100 members for free and
- Use GrooveSell to create the order form to collect payments.
More often than not, your new course won’t sell off the bat.
The goal is to use GrooveMember to test out a new idea.
Or have a beta group to test and validate your course idea.
By using a free membership site like Groove, you can:
- Gain valuable feedback and make the course content even better.
- Add more content lessons that tackle specific challenges or problems inside your course area.
This also gives you some breathing space to keep refining your sales page or webinar to increase sales conversion.
Because at the end of the day, you want to have your course offer converting first.
When you’re ready to do a bigger launch or spend money on ads…
If Groove is out of beta at that point in time then awesome!
Stick to it and use GrooveSell and GrooveMember because you just saved yourself a bunch of money.
If Groove is not out of beta or it’s still unstable by the time you want to ramp up your course…
Because you have a small group of students, you can easily transfer your members or students over to another membership software in preparation for a big launch.
Now because I help people create their online courses, the key takeaway I want to share with you is to:
Have your shopping cart and the course delivery which is where it’s being hosted on the same platform
By doing so, this streamlines the process so that you have fewer tech headaches.
For example, if you have a meditation course with an OTO or an upsell using GrooveSell to collect payments, and you’re on a budget then use a GrooveMember to host and deliver your course because it’s all on the Groove platform.
If you’re using teachable or Thinkific, then use Teachable’s shopping cart to collect payments and host your course content on Teachable as well.
You can also use Zapier to connect two different software together and get your shopping cart to talk to your membership software.
That’s a bit more technical and it’s totally doable.
These days, I prefer things to be streamlined and would select a membership software that can handle both payments and host the course content.
You as a course creator should be focusing on:
- sales-generating activities
- building that customer list and
- creating valuable content to promote your course.
So remember to have your shopping cart and the course delivery on the same platform that’s more important and it will give you fewer headaches in the long run.
That’s it, guys! Make sure you grab your free sales funnel planning workbook below.
This workbook guides you through the 5 simple steps of creating simple yet seriously effective sales funnels that convert leads into sales!
Free Sales Funnel Planning Workbook
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