Hey, I’m Aimee.
This is the place where I review the best marketing software tools, courses and money making techniques to help you get started with your own business online.
Starting an online business and generating traffic is now more easier than ever.
But because the industry is ever changing, what works today may not work tomorrow.
It becomes even more confusing when you’re pitched with so many money making methods, such as:
- Drop shipping
- list building
- PPC marketing
- Local consulting
- Social media marketing
- Affiliate marketing
And the list goes on and on.
I’ve worked in the online marketing industry since 2009.
In the early days, I tried countless times to build online websites to rank in Google search results. I failed.
I tried running Google and other PPC ads, spent thousands of dollars on ad spend. I failed.
I created amazon affiliate sites, made some commissions and let those sites lapse. Failed again.
I tried over 100 paid advertising campaigns on various ad networks and failed again.
You see, in my quest to learn digital marketing…
I’ve signed up for more courses and marketing tools than I’d like to admit…
From the $7 ebooks to the $1,997 courses and $297/mo marketing tools.
I’ve invested over $40,000 on my digital marketing education, tools and software over the last 9 years.
You know what I now realize?
Most people selling courses were regurgitating ideas they had learnt from another course…
Or recommending buggy software and tools that they have never used…
Dishing out bad advice that could end up getting your social media or ad accounts banned.
Most of them, never ran full-scale marketing campaigns or got consistent results.
It was only when I started implementing marketing campaigns (you know, taking action)
And spent over $20,000 per month in advertising for big companies….
That I realise a-lot of the digital marketing advice found online were crap.
Most of these ‘experts’ were teaching you outdated things that did not work in today’s world.
Or they would recommend low quality products and courses which led you down the ‘shiny object’ black hole.
Long story short, I’ve made my fair share of mistakes and want to save you the time and frustration.
I’m a Vietnamese immigrant who fled Vietnam as a refugee in the 80s and calls Australia home.
My parents moved around a lot and I found myself moving to a total of 9 schools (6 primary schools and 3 high schools to be exact!).
From the age of 20, I worked in the financial markets for 7 years and managed more than $100 million dollars.
No it didn’t make me rich at all but I did help make others rich.
After the 2009 global financial crisis, I left the financial industry and took some time out traveling around Asia.
Along the way, I attended a few marketing conferences and discovered the world of digital marketing.
My first foray into digital marketing was developing SEO campaigns for local businesses in Sydney.
I’ve run SEO campaigns for florists, cosmetic doctors, mechanics, real estate agents, lawyers, construction companies, consultants, hairdressers etc
To test offers, I ran ads on Google Adwords, Bing Ads, Facebook Ads, Instagram Twitter Ads, LinkedIn Ad and Youtube Ads.
I’ve spent more more than $350,000 in ad spend for clients and myself (probably much more by the time you read this)
Using my knowledge in paid traffic and SEO, I then developed lead generation websites for clients and myself.
These websites began ranking on the first page of Google and combined with paid ads, I sold them at a profit.
Fast forward to 2020 and I’ve driven over $4mill in sales for corporate brands and small businesses in a variety of industries.
Launched B2C and B2B digital marketing campaigns for tier 1 clients like – Westpac Bank, Wholesale Investor Group, OzHarvest, Goodman Fielder Food Service, Sanitarium, Unilever Food Solutions, Wesfarmers etc to name a few.
Long story short, I’ve implemented successful campaigns in SEO, paid advertising, media buys, content marketing, messenger marketing, automation, conversion rate optimisation, email marketing, sales funnels.
Oh and I’ve spoken at workshops, created courses and written a book on cryptocurrency for beginners.
And this is what I teach here on this blog.
Everything I’ve learned from this crazy journey of the days of doing it wrong…
To giving you the knowledge and tools on what is working right now in the online business world.