This is a list of the digital marketing tools and resources I use to run my online business.
I only recommend tools and resources that I have personally tested and used.
Bookmark this page for updates on new tools.
- I rely on Gmail, Google Docs and Google Sheets, so Google Workspace is an essential part of running my business.
- I’ve been using it since 2009 and can’t imagine working without it.
- Activate your 20% discount HERE and use this promo code: 63HDAPK7GGKHM9H
- Confluence is a project management tool that lets you store your vision and brain storm projects.
- I use Confluence in conjunction with Google workspace.
- Create amazing custom 3d mockups, boxshots, device mockups, illustrations, 3d emojis, icons, funnel graphics for every part of your sales page in under 60 seconds.
- If you sell any product online, you need this graphic design tool to help people visualize your product in action.
- Made by marketers for marketers. Read my review here.
Landing Page & Sales Funnel Builder
- When creating landing pages and sales funnels, I use GroovePages – I wrote a review of GroovePages here.
- Get GroovePages & GrooveFunnels for Free here.
- I use Interact to build lead generating quizzes and surveys.
- Get Interact for Free here.
Selling Digital Products
- GrooveSell is a free shopping cart and affiliate program platform that allows you to sell:
- Digital products
- Online courses
- Membership subscriptions
- and create your own affiliate program.
- GrooveSell has more features than ThriveCart, SamCart, Clickbank, JVzoo and PayKickStart with ZERO monthly and transaction fees.
- Get GrooveSell here.
- I personally use ActiveCampaign as an email marketing service provider and CRM.
- Get a FREE 14-Day ActiveCampaign trial here.
- I bought GrooveMail as part of Groove’s lifetime deal and transitioning to it as my main platform for email marketing and automation .
- Create your FREE account upload up to 500 contacts here.
- I have used many WordPress themes throughout the years but I like GeneratePress for its simplicity and speed.
- GeneratePress is a free light-weight WordPress theme that loads amazingly fast.
- Get GeneratePress here.
I try to use the least amount of WordPress plugins to reduce slow website loading time.
- Rank Math handles everything related to on-page SEO like title tags, meta information, sitemaps, redirections, and schema rich snippets.
- You can track your keyword rankings when you link your Google Search Console.
- Best of all, it’s FREE!
- Download Rank Math SEO Plugin here.
- This software uses artificial intelligence to generate winning marketing copy…on demand…in under 30 seconds.
- It can write Facebook ads and posts, marketing emails (this one was 90% written by AI), copywriting frameworks, video scripts, articles, tweets, and more!
- Click here to get a 5 day Free Trial
- If you run an online business, Google Analytics is essential in keeping track of your website’s performance.
- Google Analytics lets you check your traffic statics and how people are engaging with your website content.
- Google Search Console provides you with the tools and insights to help you improve your presence (SEO) in Google’s search results.
- You can submit your website’s sitemap, uncover keyword queries and diagnose website errors.
- Google Tag Manager is a a free tool that allows you to manage and deploy your marketing tags in one place – without having to modify your website’s code.
- Some of the tags I use within Google Tag Manager are:
- Google Analytics universal tracking code
- Facebook Ad pixel
- Google Ads Conversion tracking code
- Heatmap tracking and more!
- Namecheap offers cheap domain name registration with free WhoisGuard privacy protection.
- I only buy domain names at Namecheap not their hosting plans (for hosting I use Siteground).
- Porkbun offers domain registration at low prices with free SSL and WhoisGuard privacy.
- Porkbun has become my favorite place to purchase domains quickly and cheaply.
- This website is hosted by Cloudways as I still find it the best platform for SEO
- Previously recommended
Sitegroundhowever their performance has really dropped over the year and the price has increased significantly.
- I’m NOW using Cloudways and it is the BEST. Shared hosting providers like Bluehost, Hostgator or Siteground will take forever for your website to load!
- My website now loads SUPER FAST and I’m getting a 99% score on GTMetrix. Use AIMEE Promo Code to get 20% OFF Discount, Claim Here!
- 🎤 Microphone for Youtube Videos: I use this Audio Technica microphone.
- 📹 Webcam for Youtube Videos: I use this Logitech c930 webcam.
Niche & Keyword Research
- Google trends is a great tool for finding trending topics and hot niches.
- It will show you whether a keyword (or product) is trending or seasonal.
- Use Google Trends to determine the viability of a niche over the long term (it goes back to 2004 -present)
- I use TubeBuddy to identify keywords and to optimize my videos on Youtube
- There are bulk tools for annotations, cards, thumbnails and updating descriptions
- I use SEMRush for keyword research, SEO research, competitive analysis and content marketing.
- They have so many tools like site audit, backlink analysis, content research, rank tracking and more.
- You can set up projects, receive notifications and create reports for clients.
- Claim your SEMRush 7-day FREE trial here.
- Keywords Everywhere is a Firefox and Chrome extension that gives you the monthly volumes for any searched keyword.
- Just pop a keyword into Google or Youtube search box and you’ll see the monthly search volume, CPC and competition.
- It does not provide in-depth analysis like SEMRush but I use it for long tail keyword research.
- Answer the Public provides keywords in relation to the questions people are asking in Google.
- People tend to ‘ask Google’ questions that they will not normally ask their friends and family.
- Enter a generic keyword like ‘social media’ into the search box and you will uncover a bunch of keywords in the form of questions.